New SOCIAL MEDIA Predictions for 2024

2011 is gone, and 2012 has rolled in without missing a beat. The social media marketing industry keeps growing in leaps and bounds. I often hear business people say social networking is similar to the Wild Wild West! So answer this question for me personally. Would it be valuable in the event that you knew the future social media marketing trends for 2012? How wonderful would it be to learn what trends are in store for the year ahead? Could you adequately prepare for this rapidly changing industry? In this post, I provide my 2012 predictions for the evolving trends in the social-networking industry. It certainly is gratifying when my predictions become a reality. My predictions are not based on any kind of special powers. They are based on my industry research, what I read and what I see happening every day in my work. My accuracy rate in the social media industry has been about 97 percent. However, even though I’m wrong it’s only because my timeline ended up being longer than I thought it was going to be. I have a knack for spotting social media trends. And this article lists four powerful trends unfolding right now. You can profit from what I say or ignore me, the choice is yours. Either way these trends will unfold because the year progresses. So continue reading and heed my advice. Prepare your social media marketing campaigns to take advantage these trends for 2012 and beyond.

Prediction #1) Social Media Networks and Marketing will continue to grow at an alarming rate.

Last year Facebook grew from around 600 million to 800 million users based on whose numbers you think. Twitter and LinkedIn also both showed growth and added many new features, (not to mention that they both acquired several new partners and internet assets). Increase this, Google started Google+, and Microsoft is reported to be in the works of creating their own social network. The adoption rate of small company will lead the way, but expenditures by large corporations will exceed that of both small and medium-size businesses. My first advice to you is; create and implement “a worker social media use policy” to control business hour usage. Second, develop a social media marketing plan to reach and engage this enormous market. Combining both engagement and pay per click campaigns work best.

Prediction #2) One of the largest players in the social media marketing arena will make a “miss step” in 2012.

I believe that one of the very best four SOCIAL MEDIA MARKETING Network companies will make a costly mistake causing them to lose significant market share. Right now several of the larger social media giants like Facebook, Twitter, and LinkedIn all share one crucial flaw. They try to make it almost impossible to talk to them. Take Facebook, for example. They don’t list any contact information other than a Facebook page. Sure they will have lots of help pages. Yes, Facebook includes a blog, plenty of YouTube videos, but provides no contact number where you can call and talk to a human being? They do have a Facebook page you can enter suggestions on, but that’s it. What happens when you get yourself a strange message from Facebook, or you’re having difficulty together with your account? You post a message and never get yourself a reply! Twitter and LinkedIn aren’t much better. They don’t really list a contact phone number or address either. However, I have found that they do answer your email and posted messages, though it sometimes takes so long as seven days to obtain a reply.

In my opinion, of the most notable three social media companies, LinkedIn provides the best service. Google is new in this game. It isn’t as easy to lump them in with the rest of the social media marketing giants yet. However, I can tell you that Google has a notoriously poor customer service reputation. It has been my experience with Google that the grade of service you receive depends upon the person you get on the phone. Fortunately that you can find someone on the phone! Google does list contact numbers. My advice to any business is simple, be ready to make changes to your social media marketing campaign if you need to. Furthermore, if you’re using the top four social media marketing services, make a backup of your data. This is in the event you decide to make “the switch” and ditch one of these brilliant players.

Prediction #3) Google+ will become among the top 3, in the social network arena by the end of 2012.

I know I’m going out on a limb here, but I really believe this is inevitable. Google’s share size and current customer base allows Google+ to grow at a much faster pace than other social media marketing sites. The exact amount of Gmail users is not public, but we can say for certain that it is huge! I have read estimates ranging from about 190 million to 250 million accounts. Furthermore, Google owns so many internet properties, that they can easily integrate the utilization of these properties into their social networking. This adds value to their social network. Increase this, the point that Google owns Google Search, Google AdWords, YouTube, Blogger and Picasa. Are you currently starting to get the picture? Google is gigantic. Google controls the lion’s share of internet traffic and advertising dollars.

Google has also had the opportunity to make a social-networking product that is convenient to use, search engine friendly and innovative. These qualities’ have made them the web leader they are today. I am not sure that they can keep this frantic pace forever, but for 2012, it is a done deal. My advice to you is to review what your location is spending your advertising money and see if it seems sensible using the Google properties. If you’re an individual, and also have been waiting on the sideline with Google+, stop what you’re doing and take the ten minutes to create a Gmail and Google+ account. If Motivational Content have a Gmail account, this will only take you about 5 minutes. The bonus here is you may also set up a Google+ Brand page with out a lot of fuss.